Total clients
12
Live
3
In flight
9
5 launch · 4 build
Urgent (CLI)
5
P1 in Linear
🤝 Why this page exists
On 2026-05-15, Linq retired and Aria absorbed the COO role for Aspire Digital LLC alongside her existing personal Chief-of-Staff role. Same human (Topher), one chat to open in the morning, both lives surfaced.
The specialist agents — Vegas, Sahara, Circa, Strat, Paris — stay separate. They're real builders with their own tooling and brief format. Aria coordinates and dispatches; specialists execute.
To dispatch a specialist: in a fresh Aria chat, type 1H (lane 1 / task H = Handoff). Aria asks for specialist + client + task, runs the canonical brief generator, emits the prompt inline. Topher copies it into a fresh specialist chat. Same brief the web Prompt Generator produces — zero quality loss.
⚡ Urgent — Aspire Digital LLC (Linear CLI team)
Modern Maid — pull Pulse CRM API docs (gating item for proposal)
Project: Modern Maid — build to launch
CLI-101 on Linear ↗EPIC: Deploy architecture standardization — git-connected studio→launch→production for every client
Project: Agency Operations
CLI-117 on Linear ↗TCYM: Grace verbatim scripts v1 — family first-call / removal / preneed + demo-home fact sheet
Project: Aspire Concierge — product build · State: In Progress
CLI-158 on Linear ↗TCYM: LC phone + A2P + Grace Voice AI v1 on hub — live demo number
Project: Aspire Concierge — product build · State: In Progress · Due: 2026-05-15
CLI-40 on Linear ↗10-call QA on Concierge — Topher dials, Circa reviews transcripts
Project: Made by Aspire — care & updates · State: Triaged
CLI-8 on Linear ↗🗂️ Client pipeline
Live read of aspire-digital/playbook/src/data/clients.json at build time.
Live in production
(3)PhotosbyB4
photosbyb4SEO + GHL integration needed
Next: Wire GHL contact forms + kick off first monthly SEO report · Circa + Strat
NRX Asphalt
nrx-asphaltSimple site live. Astro 6 rebuild planned.
Next: Scope Astro 6 rebuild with Tex — scaffold once confirmed · Topher
Made By Aspire
madebyaspire-comAgency site fully live on CF Workers — production cutover from Pages → Workers completed 2026-05-06. GHL contact form integration verified end-to-end on madebyaspire.com (real submit lands a contact + opportunity in Aspire Sales/New Lead). Old aspire-digital-prod Pages project preserved dormant as rollback target.
Next: Open: add Closed/Lost stage to Aspire Sales pipeline (Topher UI, ~30s — pipeline CRUD is API-blocked). Optional: bind FORM_RATE_LIMIT KV namespace to enable the 4th spam layer; capture business_name + business_website + how_they_found_us on the form (custom fields exist in GHL but aren't surfaced in the UI). · Vegas + Circa
In launch (UAT)
(5)Keeler Carpentry
keeler-carpentryGuide sent to Chad for review. Site on launch domain.
Next: Follow up with Chad on launch guide review, then DNS cutover to production · Topher
Tees Flooring
tees-flooringPromoted to launch 2026-04-23. Homepage + reviews + design library live. Guide page not yet built.
Next: Build client guide page, then share launch URL with Tony for review · Jaime + Vegas
PetalsWings
petalswingsGuide sent to Bonnie for review. Full SSR site on launch domain.
Next: Follow up with Bonnie on launch guide, then production cutover for petalswings.com · Topher
The Modern Maid
modern-maidSite deployed to launch. Awaiting Topher + Jaime review before sharing with Amanda. GHL booking embed + cleaner tenure data still pending.
Next: Topher reviews launch URL, approve for client share · Topher
Delaware Lanes
delaware-lanesSite live on launch subdomain. 8 pages built and QA-passed. Pending from Kris: lane pricing, shoe rental price, Alpha Night schedule. Production cutover awaiting client review + Topher approval.
Next: Share launch URL with Kris for review; collect pending pricing data; build Website Reveal doc · Topher (client review) → Jaime (Website Reveal)
In build
(4)Patina Salon
bookpatinaAstro rebuild in progress with client Kayla. Window cling brief finalized 2026-04-19 — HPC color rendering PDF ready for Kayla to submit to City of Delaware.
Next: Kayla to submit HPC Certificate of Appropriateness application with the color rendering PDF; Jaime places VistaPrint order after approval · Kayla (application) → Jaime (VistaPrint order)
B Clean Carpet
b-clean-carpetNew client. Bryan Wilson (family). Astro 6 build starting. Portfolio showcase, not paid retainer.
Next: Scaffold site structure and kick off first design pass with Bryan's input · Jaime + Vegas
Willowbrook HOA
willowbrook-hoaNew client — HOA community site. Topher is board president. Migrating off Google Sites (delawarewillowbrook.com). Aria authored full DRB content already. Awaiting Jaime Phase 2 design pass.
Next: Jaime Phase 2 design pass — turn Aria's DRB content into the finished community site · Jaime
Heel Quik
heel-quik48-year Atlanta cobbler at Lenox Square. 178 reviews, 4.4★. Brand LOCKED (Script & Stiletto). Palette hexes + gold-budget rule locked. Design research v2 + design library v1 published 2026-05-15. Astro 6 scaffold base files in place — full page build paused pending Topher review.
Next: Topher reviews design library + design research; greenlight to resume Astro page build (homepage hero → service hubs → intake → about/contact/privacy) · Topher (review) → Vegas (page build)
Contract signed
(1)Paved By Infiniti
paved-by-infinitiBrand locked. Production site is placeholder. Build/contract in process.
Next: Close contract with Sean, then scaffold Astro project and start build · Topher
Agency / operations
(1)Aspire Digital LLC
aspire-digital-llcThe agency itself — pick this when working on processes, templates, agent identity files, or playbook content. NOT the marketing website (that's 'Made By Aspire').
Next: — · Linq
📚 Where the COO doctrine lives
Aria's entry point
memory/drawers/aspire-digital/operations.md Curated map. Load order, the COO Rule, depth test, specialist registry, three-stage pipeline.
Authoritative standard
~/projects/aspire-digital/ASPIRE.md Mission, cardinal rules, work flow, three-stage pipeline.
Linq's archived doctrine
aspire-digital/agents/_archived/linq/AGENTS.md The COO Rule + Depth Test (load when tempted to write a checklist).
Tools & credentials
aspire-digital/agents/_archived/linq/TOOLS.md Three-stage pipeline auth, CF tokens, Crawl, GHL, NAS, designlang.
🗂️ Client hubs
One sub-page per client — every brief, meeting summary, and tracker Aria built, plus live site links. This is the front door for client-specific work. Clients with internal docs are listed first.
Active work — internal docs
Other clients — live surfaces only (docs land here as they’re built)
Delaware Lanes
Launch (UAT) · Kris Votaw
Heel Quik
In build · Megan + Prem
Keeler Carpentry
Launch (UAT) · Chad Keeler
NRX Asphalt
Live · Tex Heyman
Paved By Infiniti
Contract · Sean Mitchell
PetalsWings
Launch (UAT) · Bonnie
PhotosbyB4
Live · Betsy
Tees Flooring
Launch (UAT) · Tony Tipton
Willowbrook HOA
In build · Chris (Topher) Otten — Board President
📚 Internal playbooks (for specialists)
Specs the specialist agents (Circa, Vegas, Sahara, Strat, Paris) read as canon when operating across the 10 clients. Each is part of CLI-51 "the gate" — internal-setup baseline first, serial client rollout second.
🔌 Circa × GHL MCP
10 sub-account routing matrix · 36-tool catalog · governance · onboarding runbook · Hermes watch loop for new tools/OAuth.
🧪 GHL MCP — Reality Check
YouTubers vs. agency reality. 6-method matrix, 5 asymmetries, per-folder .mcp.json as the one real 2026 improvement. Strategy companion to the playbook.
🪢 Hermes ← Circa Consolidation
Circa absorbed into Hermes as execution arm. v0.13 kanban + v0.14 computer_use. Phase plan, what's already there, hermes-workbench sub-account, risks. Phase 1 in flight.
🌐 Vegas × Website builds planned
Per-client deploy targets, design-library mapping, build-status board, launch checklist. Not yet drafted.
🛒 Sahara × Shopify planned
Shopify-specific client workflows. Not yet drafted.
📈 Strat × SEO + Agentic planned
Monthly SEO reporting cadence, AEO comparison, agentic-search playbook. Not yet drafted.
External surfaces